The majority of websites now get the majority of email subscribers through popups.

Here are 7 ways your popup software isn’t up to scratch:

1. 95% of popups are not mobile responsive

This is something we have mentioned a lot! But I need to emphasize it to you, because, still, in 2016, 95%+ of popups I see, don’t display correctly on smaller screens. I’m not just talking about mobile and tablets, even on my 13inch MacBook Pro, more often than not, the popup doesn’t display correctly.

Popups are often broken, blurry, don’t scale, you can’t close them or you can’t even see the popup all together!

Take into account that over 30% of web users are using mobile, you are potentially missing out on some HUGE gains.

For this one reason alone, it’s worth switching popup software.

It’s important that you go check your website on different browsers and different size screens. Play around with your browser, make it really small to see how your popup adapts. From our experience, it’s very unlikely that the popup software you are using is mobile responsive, even though they may advertise it as being so.

Above all else, this is probably one of PopUp Dominations strongest features. I never have to see a broken popup. You can see in this user review video, how our popups adapt in size as you play around with browser size.

2. WordPress popup plugins are a liability

Every WordPress plugin you have will slow down your website. Slower websites, lower conversions, less traffic.

But that’s not all.

WordPress popups often conflict with existing code on your website which means they don’t work and can end up looking terrible! It’s essentially another thing that could go wrong with your website. And if you are anything like me, there is already enough that can mess up my site, I don’t want anything else to go wrong.

Using PopUp Domination, you don’t need to upload any files, everything is hosted by us. So you don’t have to worry about code conflicts, or our app slowing down your website.

3. Your popup designs suck!

Again, it’s 2016 people. Why do your popups look like the free ones that don’t convert?

PopUp Domination isn’t just a software company, it’s a design company.

Design is everything. It’s what the users see’s. Do you want your brand associated with great design or bad design?

We have an ever-growing popup template library where we release new designs every month!

Every popup can be customized to be any colour, so it will perfectly match your colour scheme.

4. They copy, they don’t innovate

I’m sure you can create some good software if all you do is copy other people. Problem is, you will always be behind the curve. Your users will always get features later than anyone else. And with such a fast pace world, technology is always evolving.

PopUp Domination was first to market back in 2010 and we have been innovating ever since.

5. Your popups gets blocked by ad blockers

What’s the point of paying for software that doesn’t work.

PopUp Domination doesn’t get blocked by blockers.

How is this possible?

We do our best to follow AdBlock guidelines, and offer the ability to exit Popup on any device. If for some reason they decide to block us, we change the code dynamically which will mean our popups will appear again. It’s a lot more complicated than that, but essentially the code was written in a way which makes it very hard to be blocked and if it is blocked, it’s something we can fix very fast.

More than anything, the reason we don’t get blocked is because we keep on top of it.

6. No split testing (or it doesn’t work)

Anyone who knows marketing, knows that split testing is king. It’s the easiest way to make more money because you don’t need more traffic to do so.

Split testing works by putting 2 or more designs against each other in a competition to see which performs best. It’s something we always have running in the background.

It’s surprising how much small design changes can lead to large conversion increase. Test everything from, text, images, colours, etc.

Often when we hear people switching to PopUp Domination from another solution, they tell us that they are doing so because this feature didn’t work with their old software.

7. Customer service stinks!

There is nothing more frustrating than not being able to talk to someone when you have a problem.

A lot of companies are proud to offer 24 hour response times for support. If you ask me, that’s not good enough. If I have a problem, I want it solved, now! And I don’t want a headache trying to figure it out myself. That’s why at PopUp Domination, we offer over 15 hours of live chat every day where our team can help you solve your problem, quick!

There you have it, 7 clear cut reasons why you need to make the switch to PopUp Domination today!

Head on over to our site and if you have any questions, jump on chat and I will be happy to help!

The post 7 Reasons You Need To Change PopUp Solutions (or lose money) appeared first on How To Make Money Online.

Over the years, we have had 100,000’s of people sign up for our mailing list, so today I thought it would be a good idea to share with you what works best when trying to get email subscribers.

You ask any top marketer, what is their most important marketing tool, they will tell you it’s email.

Why?

Because nothing is as consistent as email marketing.

With the click of a button, you can instantly send an email to a group of people with your offer. You don’t have to wait for them to come to you. They have already shown interest and want you to email them.

Take a look over the last 10 years.

Google Adsense was the go to way to make money from a website. You could earn over a $1 a click. Some people made as much as $25 a click. It was brilliant. People coming to your website didn’t even know what the ads looked like and would click them all day long.

As time went on, more websites used it, with more people offering clicks, the earnings per click went down. Web users learned what ads looked like and stopped clicking them as much. Google’s terms got more strict. Eventually website owners started looking for something new to make them money.

Then came Text-Link-Ads.

Website owners used this site to sell text links on their site.

A large part of Google’s ranking algorithm is based on how many quality links you have pointing to your website. This meant big companies were happy to pay a premium to get links, to push up their search engine rankings, getting them more traffic and making them more money.

You could add 10 links to your sidebar and make $1000/month.

Even sites with low traffic could charge a lot for links because people weren’t buying links based on traffic, but how much Google liked their site.

Google hated this.

Google wants to show users the best possible match for their search. Not those who cheat the system.

As time went on, Google started punishing sites who bought and sold links. Quickly the price of links dropped and everyone was left looking for a new way to make money.

When Twitter came along, website owners could sell promotional Tweets to their followers. Over time, quite quickly in fact, Twitter became to busy, there was to many people competing for attention, Tweets started to perform less and thus, people stopped buying Tweets.

There are dozens of examples of monetization techniques making people rich, but over time… stopped working.

Email marketing has remained consistent. That’s why top marketers focus on their list above all else.

Even if email dies one day… marketers will still focus on their lists. Before email, marketers would send letters in the post. After email, who knows how they will contact their list, but there will be a way and it will continue to perform.

That’s why you should focus on your list.

What Works Best To Get Email Subscribers From a Blog

Over the last 11 years, we have tried and tested dozens of different techniques to build our list.

We wanted to know what are the best ways and in what order do they perform.

So over the last two weeks, we tested the 5 most popular ways to show signup forms on a website.

They are:

• The top of the homepage
• Bottom of posts
• Sidebar
• Squeeze page’s
• PopUp’s

Below is a breakdown of how well they did.

Before you continue, take a minute to think, in what order do you think they came?

The Results

Total new subscribers: 4382

1. PopUp Domination brought in 2,803 new subscribers – 63.9%
2. Footer Signup brought in 774 new subscribers – 17.6%
3. Homepage Signup brought in 309 new subscribers – 7%
4. Squeeze Page brought in 296 new subscribers – 6.7%
5. Sidebar Signup brought in 200 new subscribers – 4.5%

All 5 techniques were active at the same time, competing against each other.

It’s worth mentioning that all of our traffic for this test is from free traffic sources, interested in a wide range of subjects. (which explains our low conversion rate)

Continue below to see a breakdown of why they performed the way they did.

Getting Email Subscribers From a Homepage Header Box

We first added an opt-in box to our homepage back in 2007.

In 2009 we decided to try something bigger, we added a full width opt-in box right under our header.

Overnight we saw a huge increase in new subscribers.

At the time, hardly anyone was displaying opt-in boxes like this. Now you see them everywhere and for good reason.

Most people who visit your homepage will come from other pages on your website. They come to your homepage because they have seen something that has made them interested enough in you that they wanted to stay and look around. Because of this, your homepage is one of the highest converting pages on your website.

Getting Email Subscribers With Below Blog Post Opt-in Boxes

Having a subscription box below blog posts is a good idea because visitors have just read your post. Your post has just sold them on who you are and the value you can deliver.

Placement is everything. The difference between putting this box at the bottom of the page and the bottom of a post can be as much as 500%.

Getting Email Subscribers From Sidebar Signup Forms

The sidebar is probably the most common place you will see an opt-in box.

It’s also the lowest converting signup form on our site.

Why is this?

Could it be because you have less space to promote your offer?

Is it because people are use to seeing it and switch off?

Or perhaps it’s because all the other techniques grab their attention first.

It performed so badly for us that we have decided to delete our sidebar signup. It isn’t worth it. It takes up a lot of space that could be better used to direct people to more content. The more content users see, the more opt-ins we get and the more sales we make.

Getting Email Subscribers From Squeeze Pages

Every website needs a squeeze page.

It’s a page that’s soul purpose is to promote your email list.

You can link to it in posts, emails, adverts. Subscribers can use this link to tell their friends how good your emails are and to go here to sign up.

Often, I will be writing something and want to reference my mailing list. It’s a lot easier to link to your squeeze page then to tell a reader the location on a page to go to and sign up.

Use Optimizepress to create high converting squeeze pages effortlessly.

Getting Email Subscribers From PopUps

The almighty popup. Just 7 years ago it was rare to see one. In 2017, they are used by the majority of websites.

I’m sorry.

A big reason for that is because of us.

Five years ago, I was having a conversation with a guy at an event about how his site was using them to get email subscribers. It was by far the most powerful tool he was using to skyrocket his mailing list.

I wanted in.

I searched for an easy way to add a popup opt-in box to my website. The best I could find was a simple white box which would only allow me to edit the text.

But I wanted a popup that looked and converted great!

So as soon as I got back from the marketing event I spoke with my designer and asked him to make me one.

Overnight our email subscribers jumped by over 507%.

OVERNIGHT.

Never have I seen something blow up so quickly.

I was now getting as many new subscribers as the big guys in my industry but with a fraction of the traffic.

On a call the next day, I told my designer about the results. I dropped the suggestion that it could be a good idea to go into business together and build a WordPress plugin so that other websites could easily add a popup to their site. He would supply his web development team and I would bring my marketing skills.

I did for a brief moment think to myself, perhaps it’s not a good idea to release this because it works so well. Perhaps I should keep this to myself, my secret edge. But I knew it would be big and if I didn’t do it eventually someone else would.

We worked round the clock for 11 days to build the first version. A time frame we gave ourselves because we were concerned that another marketer was working on a similar project. In the end, they were working on something else.

In our first week, we sold over 500 copies.

At the time, a lot of top bloggers spoke publicly about how they didn’t like it and were against us. Now they all have popups on their sites.

Over the years that followed we have invested 1000’s of hours on development.

Today, over 60,000 websites are actively using our software.

What you need to know about PopUps

It’s the No. 1 way to build your list, by far!

Why?

Because it’s kinda hard to miss.

You see it before any other signup form.

So how can you get your own and what’s important?

Go to PopUpDomination.com and signup for our FREE 14 day trial.

As for tips for getting the most out of your popup:

Test everything.

Try different popup designs, colours, copy and promotional images. Split test something new every week to increase conversions.

Display different popups based on category. If you have one popup, not every reader will be interested in what you have to offer. Setup different offers for each category to put your email marketing on steroids.

Display settings matter. Work out how often to display your popups and after how many pageviews/seconds on page.

That’s it.

If you can only use one email marketing technique to get email subscribers, you should be using PopUp Domination.

The post 5 Different Ways To Get Email Subscribers – What Converted Best? appeared first on How To Make Money Online.

10 Reasons Why You Suck at Email Marketing

Did you know than an email open rate of around 20% is considered very good?

Or that a click through rate of 2 to 4% is considered typical? (depending on industry)

Look at this 2016 stats for three different markets…

Daily Deals/E-Coupons: 13.87% Open rate and a 1.81% Click rate

Education and Training: 21.96% Open Rate and a 2.75% Click Rate

Hobbies on the other hand enjoy some of the best open rates and click-through rates.

Hobbies: 28.85% Open rate and a 5.41% Click-through rate

It may not look good – but this is the reality of Email Marketing!

Indeed, some marketers and brands are excited if they get more than 1% of their list clicking on links.

Does that sound familiar?

Let’s face it, when you are off the mark on your emails, it has devastating consequences.

The biggest is the hit you’re going to take to your bank account.

No one likes that.

But the ripple effect can continue on. Bad email marketing campaigns can not only shrink any potential income, but they can also damage your brand.

It’s unbelievable how many marketers and brands are willing to blow lots of money that should be coming their way because their email marketing is terrible.

Thankfully, there are ways to fix that.

You don’t have to be one of legions of marketers and brands who suck at email marketing.

If you’ve been seeing dismal numbers on your email marketing metrics, there are reasons behind them.

Today, I’m going to show you 10 reasons why your email marketing sucks (and how to fix it).

Let’s go.

#1. You Don’t Know Your Audience

If you don’t deeply understand who you are speaking to before you even start emailing, you’re sunk already. Your subscribers have given you something precious, their email addresses, don’t take advantage of that.

When you’re list is full of 25 year old guys who are into kettle-bells and they are suddenly offered a product on losing baby fat, you’ve set yourself up for disaster. Now your list knows you don’t know anything about them, so don’t be surprised by not only a loss of trust, but also a tidal wave of unsubscribes.

Avoid this by paying attention to what your audience likes and responds to. Since you are selling them on your product or service, you should have already done your due diligence and have a good idea of who you are targeting.

#2. You’re All About Selling

Yes, the end goal of pretty much any email marketing campaign is to get your subscribers to buy a product or service. We all know that, but that doesn’t mean you need to be selling them round the clock. In fact, if you are, you’re blowing it.

The best email campaigns work out a balance and lead their readers on a journey towards the sale. They warm up potential customers by offering them value, telling stories and building a connection with their readers. Then, when it comes time to actually buy, the decision for your reader is often a no-brainer.

#3. Your Subject Lines Stink

You’re never actually going to sell anything with your emails if no one opens them. Some of the biggest culprits of a bad email marketing campaign are poorly written subject lines that don’t inspire anyone to actually click.

Rather than sending out emails with boring subject lines, you can do better. Try thinking creatively, be interesting, engage a bit of curiosity and ask questions to start. You know what makes you want to click when you see an email in your inbox, use those same ideas with your own campaigns.

Just fixing this single issue alone can help increase your click through rates because you’ll have more people actually opening your emails.

#4. You’re Inconsistent

Now, you don’t have to send your newsletter every Tuesday at exactly 4:37pm to see success, but you need to establish consistency with your email marketing campaigns for the best results.

If you email too often, you run the risk of overwhelming your subscribers and losing them. If you email once every 6 months, then your readers are never going to remember who the hell you were in the first place. Let your subscribers know when (and how often) they can expect emails from you, with both campaigns and newsletters.

#5. You’re a Brand, Not a Person

Part of connecting with your readers is being approachable (and yes, even likable). People like to know there is a person behind the brand not just a automated robot, so stop hiding that in your emails.

When you use your brand name in your “from field” it can send the wrong impression, turn readers off or even make them think they are getting spam.

You know what happens then, right? Email meet trash bin.

Instead, use your name front and center and use your personality to build a relation with your readers that enhances the brand.

#6. You Have Terrible Copy

Copy is a lot more than just dropping a few clever words down on the page, clicking send and calling it a day. Your entire campaign can be won or lost in your copy, and most people are losing…badly.

Here’s where you can be better. Start by studying. There are plenty of masters of copy out there who can help you improve your content dramatically, making it fun and easy to read. Guys like Gary Halbert, Dan Kennedy and Gene Schwartz are all people who you can learn from.

If you don’t have the time, or the skill, to tackle email copywriting then outsource it to an expert. Improved copy will not only pay for itself almost instantly, but will also save you the time and headache of getting it right.

#7. You Don’t Test

Come on, you have to know by now that testing everything you send out is really important. So why aren’t you doing it yet? If you’re afraid to see the numbers, it’s time to get over it and start testing and tracking, now.

Once you do start testing, the data you collect can lead to a wealth of information about your list. You could see that while you have great open rates no one is clicking, or that you have bad open rates but high clicks, or just bad everything, ouch.

You can’t start improving your email marketing until you have an idea of what’s not working. And you’re never going to know that until you take a deep dive into the data.

#8. You Don’t Make it About Them

Getting your email subscribers to take action in your emails involves hard work. Too many brands and marketers make their emails all about them, not their potential customers, instead of what they like and want to say.

Move away from the pack and make your emails all about your readers. Find (by testing) and understand what drives the passions of your email list. And then appeal to that.

Some of the biggest and most successful email marketing campaigns are those that have a cultivated an amazing relationship between the brand and the list. It’s these customers who will always keep coming back for more.

#9. You’re Not Using Call to Actions

Congrats, you have an amazing subject line that drives opens, the perfect product or service for your list, and great copy.

Guess what? Nothing is going to happen if you aren’t sending emails that have a clear purpose and direction.

One of the most vital parts of any email is how you tell your readers to do something. That means buying a product, signing up for a webinar, downloading an ebook, you name it. If you aren’t specifically telling your readers to do something they won’t do anything and you miss out.

#10. You Aren’t Following Up

This is a two fold issue for many brands and marketers. And neither is very good.

On one hand, some brands and marketers send out their first campaign and then…crickets. They don’t follow up on the campaign they sent. And then there are those who don’t respond to their customer’s emails.

Both of these are huge mistakes. You’ve spent so much time building up a relationship with your list subscribers and then you blow it by not paying attention when it counts. You should always (always!) reply to any emails from people on your list. And don’t leave your potential customers hanging by disappearing after your first campaign.

Bonus: #11. You’re Not Collecting Emails

All of this advice is for nothing if you haven’t even begun collecting email addresses from potential customers yet. If that’s the case, you can’t start doing this soon enough, like today.

Set up your website to grab opt-ins and build that list. This is one of the most important things you can do from the very beginning to help pave the way to marketing riches from the start. You’re never going to have success in email marketing if you have no one to email.

So, get on it!

Want To Master Email Copywriting?

Want to write emails that get a response?

Want to really connect with your subscriber?

Want to make more money, either as an email copywriter or promoting your own products?

Then you need this…

4-Week Email Copywriting Masterclass

John McIntyre will show you in 4 Weeks, How To Create A Brutally Effective Email Autoresponder Sequence That You Can Sell To Clients For $200 to $1,000 (Or Hey, Use It To Grow Your Own Business)

The post 10 Reasons Why You Suck at Email Marketing appeared first on How To Make Money Online.

Since the early versions of PopUp Domination, the plugin has grown to include more themes, as well as shortcodes so that we can enter subscription forms about our website, such as in the footer and sidebar.

I use various themes from the premium theme pack at once, so that I can convert the most amount of visitors possible while keeping the offers relevant.

It’s helped me to build multiple lists, so I’ve written this post to show you the different ways I use PopUp Domination.

It may be more powerful than you realise – I use 6 different popups at once.

My Top Tips For Using PopUp Domination On Your Website

1. Exit PopUp Tool

This is my go-to popup, and where most of my opt-ins come from. I’m constantly updating this with one of the 28+ themes available, to see which provides me with the best conversion rate.

It’s set so that when you leave my page, the popup appears, asking for your email address in return for a free ebook.

I A/B tested it earlier this year, and I found that I got a better conversion rate by asking for people’s email addresses as they were leaving, rather than when they land on the page.

It makes sense really because when they’re arriving on the page, they’re looking for something, and when you display a pop up straight away, they’re more likely to get rid of it and find what they came for.

2. Display PopUp On Click

This feature is cool because instead of you choosing when the popup appears, the visitors does.

We have a free eBook teaching bloggers how to get more traffic. When we write blog posts about driving traffic to your website, we can add a link in the post that makes our popup appear, offering the free eBook.

Another option is, instead of using adverts to send traffic to your squeeze page, you can display your popup instead. This is great because, instead of a visitor having to load another page, they can signup straight away.

3. Countdown Sales PopUp

Every time I run a sale for one of my products, I add a count down popup to my landing page. This works great because it adds scarcity. People see it and think, this is a great offer and I don’t have much time to decide if I should buy it.

It significantly boosts conversions because visitors don’t want to feel like they missed out on a great deal!

I find that the first day and last day of my sale, I do the majority of sales and it’s because I have a countdown.

4. Mobile PopUp’s

With version 4 of PopUp Domination, you can now display your popups only on mobile devices.

Also, all popup designs are fully responsive, which means they will change in size, depending on the device they are viewed on.

With over 30% of my traffic coming from mobile, this feature is very important!

5. Video PopUp

Sometimes, video just works best.

I have various video sales letters, from the short and sweet, to the 15 minute long informational videos, and it’s good to be able to display these videos on relevant pages.

For example, I recently created a 7-day video course, for free, to help promote my paid course. I had a video popup appear to visitors on the pages where the topics were mentioned, asking them to opt in.

This way, I can talk to them through the medium they will expect to see me though, and I’m only targeting relevant content.

It also means that I can use my regular popups on the other pages.

6. For Establishing Interest in a New Product Idea

This is an awesome trick, if I may say so myself.

I’m testing the market for a new course on composition because it’s not worth me creating the course until I know whether there’s interest or not. Otherwise, I’ll do months of work, for very little return.

I create a popup with a similar offer to the product that I’m going to create.

For me, I’m thinking about creating a photography composition product. So I created a popup, offering a free composition video I’d made, in return for their email address. Then I go into the Analytics in PopUp Domination and look at the conversion rate. If it’s good enough, I will create the course.

And if I do launch the course, I have a list of potential buyers.

I only make this popup appear in the composition category.

7. Using PopUp’s To Offer Discounts and Free Trials

One of the best things you can do for increasing conversions on a sales page is to offer a FREE trial or a discount.

What we do is, we let visitors checkout our sales page, if they go to leave without buying, we show a popup offering them a free 14 day trial.

This converts very well for us!

8. Product Announcements PopUp

One of the most important things you can do when you run a membership website or sell software, is to keep it updated.

When you release updates, you want to tell everyone about it.

What I like to do is, add a popup, letting everyone know what the update is. This appears when a user logins in for the first time since the update.

Below you can see the popup we used to announce that we released our affiliate program.

9. PopUp Analytics Tool

If you work online, and you don’t know your data, then you’re just lazy.

One of the key ways to earn more money is to improve your conversion rate for more leads, or sales.

So for that reason, every page that could potentially lead to a conversion of some kind, is always being tested, and I’m always looking at the analytics.

PopUps are an incredibly powerful too, but you’ll never know how powerful it could be, without the use of analytics.

10. PopUp A/B Testing To Increase Conversions

Always be testing.

There’s always unlocked potential in your opt-in pages and popups, but you never know what’s going to convert best until you test it.

I initially tested a few different themes against each other, but when I found one I liked, that converted well, I then switched by making adjustments to one theme.

I test colour, heading, the length of bullet point, and my favourite point of all; button text.

To recap, here are some of my favourite PopUp Domination features:

Email Themes, Redirect Themes, Countdown Themes, A/B Testing, PopUp Triggers, OnClick PopUps, Exit PopUps, Analytics, Super Fast, Responsive Themes, Custom HTML/CSS/JS, Geographical Targeting, Page Specific PopUps, Referral Sites, Notification Popups.

As for my business, well my main source of income comes from my email list, so it makes sense for me to do everything I can to get more subscribers.

You may consider me to be bias, as the product was created by my brother, but I can say for certain that my business would not be where it is now without the use of PopUp Domination.

Along with OptimizePress, this is just one of the plugins that are essential to my business.

You can also follow PopUp Domination on Facebook and Twitter

The post 10 Different Ways I Use PopUp Domination At Once appeared first on How To Make Money Online.

When it comes to making money online, you need to have a relevant list of email subscribers that you can call upon.

It’s direct, and easy to do.

I tried to launch my first product with just a few hundred people on my list.

And looking back, that was a big mistake.

Here’s the fundamental lessons I’ve learned from growing my email list to 20,000 subscribers.

1 – You Have to Bribe People

No one really wants more email, so to get them onto your list, you have to offer them a small freebie that they’re interested in.

It’s often referred to, almost as an oxymoron, as an ‘ethical bribe’.

I created something (in an afternoon) for my photography website titled ‘1 Simple Trick to Dramatically Improve Your Photography’.

There’s enough intrigue in the title to make people want to download it, but first they have to sign up for my email.

In the past, I’d tried to get people to sign up to my list ‘for updates’, and it just doesn’t work as well. You need to give them something in return.

Honestly, it doesn’t even have to be much, but it has to be good. Mine wasn’t much more than a long, interesting blog post, in ebook form. It shared some useful information, and kept them interested in the emails which followed.

2 – Know the Value of a Subscriber

Big companies usually know this information really well, but it shouldn’t be too hard for you to work out.

You’re first going to need the list size of about 1,000 people, as it’s a good sample size that you can extract some data from.

After you’ve had the list for a while, and you’ve sold to them, add up how much money you’ve made. From your own products, and affiliate products. (Of course, there’s till money left in the list, but it’s best to be conservative). This will give you the minimum value of each subscriber.

Lets say your list of 1,000 people earned you $1,500.

That means that everyone on your list is worth at least $1.50, and that’s really useful information to have when it comes to buying subscribers.

3 – ‘Buying’ Subscribers Is Cheap

I have used Facebook ads to find subscribers many times in the past. It’s a really simple process.

You set up a squeeze page using OptimizePress, with your offer (which comes through in the first autoresponder message), and then simply drive your Facebook ad traffic there and watch it convert.

Speaking from experience, I usually only pay about 20c per click on my ads, and my squeeze page has at least a 33% conversion rate. This means that it costs me about 50c for every new subscriber.

If my subscriber is worth $1.50, and it only costs me 50c to obtain them, I’m going to triple my money.

This is the importance of knowing your numbers.

Of course, there’s more to the picture than this, but we’ll get to that.

4 – Know Your Market

If you’re going to pay for Facebook ads, you really ought to know your target market first.

Do you have an avatar of your average customer? This is the sort of person you need to be targeting.

I only target people who can afford to buy whatever I’m selling. That means narrowing down my ads to only appear to people who speak English, live in English speaking countries, and are above a certain age.

I don’t want to target anyone under the age of about 25 really, as they tend not to have the sort of disposable income required to purchase my products.

I want a list of potential buyers.

5 – Collect Their Name

This is something I stopped doing a while back, on one of my lists, and I regret it.

It’s easier to get people to sign up with just an email address, but it’s not really ideal as you have a much stronger connection with someone when you talk to them by name.

They’re drawn to their name when they see it, and they will feel like you know them, rather than treat you like some stranger from the internet (which you probably are).

I’m going to be going back to collecting names pretty shortly, when I implement my new marketing strategy.

6 – Get Them to Reply To You

If you can get people to reply to you, they’re much more likely to buy from you, in my experience.

In my first email, I ask them a question, saying ‘If I could write about one thing to help you with your photography, what would it be?’.

When they reply, I’m getting them to complete an action that I’ve asked them to do, this is so they’re used to following my actions, such as ‘Click Add to Cart Now’.

When I reply back, I make a personal connection and now they know I’m a real person. A real person who’s proved that they can help them with their problems.

That’s really powerful for me, as I try to sell them a solution to their problems, in a couple of days time.

7 – Email Them Often

Those online who are emailing daily, are easily outselling those who don’t. And it makes sense really.

Who are you more likely to buy from: someone who teaches you something new every day, replies to your emails, and have a personal connection with…. or someone whose list you signed up to a few months ago, and haven’t heard from since.

Seriously, I spend maybe half an hour a day emailing my list, and I’ve not a never-ending list of tutorials and tips I can share with people. Most times I’m not even selling either, which makes it even more powerful when I do.

And trust me, people appreciate your emails.

8 – Don’t Be Afraid To Sell

Look, you’ve collected this list because you want to make sales, not friends.

I understand that you don’t want to annoy your subscribers, or maybe you’ve gotten a cranky reply in the past, and that’s maybe put you off, but don’t worry about it.

Email them every day, and sell to them often, until they either unsubscribe or buy something.

Otherwise, they’re just taking up room on a list you’re paying for.

The money is certainly in the list, buy you have to ask for it.

Unsubscribes are OK.

Think of it this way: if they unsubscribe from your list, then you’re no longer paying for them to be on there, and they were never going to buy anything anyway.

Being worried about unsubs is something that will hold you back in your email marketing.

9 – Listen to Your Mailing Provider (and Backup)

Love ’em or hate ’em, they’re in charge.

If your emails get too many complaints (marked as spam), then they’re not going to be happy hosting the list.

In Aweber, and I’m sure many other email list providers, they have something called a spam score. It looks over your subject line and scores it, depending on whether it thinks it’s too spammy or not.

Listen to this, and try to get the best score possible, because it knows from experience what’s going to get complaints, and what’s not.

They will contact you if you’re not playing by their rules, and make sure you talk to them, so that you can reassure them you’re on the same page.

Lastly, make sure you back up your lists as often as possible. Because if you mess up one too many times, they may delete your account and not give you access to the list.

And you don’t want that.

10 – Write an Autoresponder!

The best digital product I’ve ever bought is something called the McIntyre Method by John McIntyre.

It teaches you how to write an amazing autoresponder sequence which converts and makes you a ton of money.

It’s the reason my writing has developed to become so easy to read too.

I mean, you’re on the final point of this post and you’re still reading it, right?

“If you do this one thing, I promise you’ll triple your business, and you’ll work a lot less… spend the next two weeks writing 1 year’s worth of followup.” – Perry Belcher

A good followup sequence takes the pressure off you to write every day, and it means that you only need to focus on growing your list.

The money is in the list.

Conclusion

This can be broken down to three different points.

1 – You need to build your list, in every way you can, starting yesterday!

I sound like a broken record, but if the money is in the list, then you need to start building a list.

Our most effective way of doing this is to turn website traffic into subscribers with PopUp Domination.

We use it to display a highly effective light-box popup to everyone who visits our website, offering a freebie, in return for their email address.

But there’s loads of other ways we use PopUp Domination too. We target different offers to different pages and categories, and we also use it to link visitors to other pages of the website, such as a sales page.

The list goes on.

2 – You need to email your list often.

Every time you have something you think your subscribers may be interested in, email them. You can’t expect them to buy from a stranger.

Something I like to do is just link to my front-end product at the bottom of every email. Last time I did that, I got 3 extra sales. That’s an extra $291.

3 – Learn how to write your emails so that they’re always opened, and easy to read.

My email writing style consists of short, well crafted sentences.

One sentence paragraphs.

And not too many big words either.

They’re easy to read, which means they’re more likely to get read.

And lastly, I always leave an open hook at the end of an email, which gets people to open the next one.

But I’ll tell you more about that in my next post…

That’s just the tip of the iceberg. I honestly can’t recommend the McIntyre Method enough.

The post 10 Lessons I Learned From My First 20,000 Email Subscribers appeared first on How To Make Money Online.

Building a mailing list is vital to any online business, everyone is doing it! You can email all your readers at any given time about anything you like.

Every time I do a new article on my blog, I email my list about it, sending thousands of people instantly to the page. Getting traffic to your website is important, what’s just as important is making sure they keep coming back, time after time. That is why I build a list!

Another bonus of building a mailing list is that you can do affiliate marketing. Say your using a great product like Popup Domination, you want to make some extra money, you email your mailing list subscribers about Popup Domination using an affiliate link. Anyone who clicks that link and buys, you will receive a commission. I do this every month and it’s probably the closest thing to money growing on trees. Here’s why:

Sending an email to your list about a product takes literally minutes. The reward is always thousands of dollars for me. If I did it 4 times in a month which isn’t much at all, that’s likely to be at least an additional $10,000 in revenue that month! Hopefully by now your excited about the idea of building a list.

Before We Start

Those who already do email marketing probably don’t need to read this bit.

Before you can start collecting emails, you need to firstly decide on how your going to collect them. There are a lot of options out there and it’s hard to decide whats the best. I’ve used a lot of different company’s and still currently use Aweber, iContact and ConstantContact.

When it comes to building your list I recommend you grab yourself an Aweber account. Aweber is an autoresponder service which allows you to collect emails, email those said people and a whole load of other options including:

• Automatically follow up with emails in a sequence. For example, day1, they receive a free ebook. Day2, they receive a email about who you are and why they should listen to you, and so on…
• Those people you email that don’t open your email, you can email those people a second time to increase the chances of getting people to click your website URL and visit your site.
• You can build as many lists as you like, for as many different websites as you like. There is no reason to have one big list.

Here are my favorite 5 ways of building a mailing list online.

1. Javascript Lightbox – Using Popup Domination

A year ago I launched a product calling Popup Domination. It works with any website and has 8 really great designs. What it does is add a little box in front of your website when someone visits your page. It looks just like the image below. You give your readers the option to sign up for your free gift and/or newsletter. This is by far the highest converting method for bloggers to build their list. Test it out and if it doesn’t do exactly that, you have 60 days to ask for a refund.

Tip: I suggest showing it 2 seconds after page load, on the second page they visit. This way if they are coming from your mailing list to check out a recent post, they won’t be hit by it every time.

2. Squeeze Pages – Created With OptimizePress

Squeeze pages are vitally important to anyone who wants to build a list! The majority of people give away something to entice people into signing up for their email list. Often that free gift is an eBook and because it’s free, a lot of people will read it. Those who love it, will want to mention it to their friends, on their Twitter/Facebook and even on their website. The problem with all other traditional email marketing tactics such as a sidebar optin or a popup, is that their is no specific place to send people to sign up for your newsletter. You would have to say, “Go to this website and look on the sidebar somewhere for somewhere to sign up for something”. It’s not very convenient. That’s when a squeeze page becomes very handy.

Using Optimizepress, you can build a page in WordPress that will be all about your free gift and it will have an optin box. This page is designed to convert because of the great designs that come with Optimizepress. I often link to this page in articles and say, “Loved this post? Then your love this free eBook I wrote”. Definitely worth doing!

3. Sidebar Optin Box

Although this tactic isn’t anywhere near as powerful as the above two, it’s still important. Sometimes people will see your popup but at the time they may not know what your site is about and if they really want to subscribe. They decide to say no to your free gift and later decide, “oh no, I really wanted to sign up for that”. This is why you have a box on your website sidebar, to offer your newsletter to those who didn’t take it the first time.

4. Refer a Friend – Using List Eruption

For those who offer a free eBook for those who sign up to your list, I recommend you also use this tool. What it does is once a reader subscribes to your mailing list, it will take you to a new page. On that page, you will get a special website URL which will work as an affiliate link. Subscribers use that link to promote to their friends and readers and get them to sign up for your course. It tracks how many subscribe and once they get 5 friends to subscribe, it automatically gives that person access to a new free gift. This is a great way to get your email list to go viral! Click here to check out List Eruption!

5. Launch Your Own Product

One of the best ways to build a list is to sell a product online. When I started Popup Domination, I had perhaps 20,000 subscribing to my list and things were going very well. But a year on, I have a much better list, a customer list. A customer list is a list of your customers email address. This type of list is worth a lot more money than a normal list because subscribers have proven they are prepared to make a purchase on the internet. Now when you email a promotion to a list like this, it’s going to make you a lot more money, in some cases I’ve seen it convert over ten times higher!

This is so powerful that I have friends who actually make products just so that they can sell them cheap and use it as a way to build a list!

Now That You Have a List

When I first started blogging, I built a list.. for what it seemed, no reason what so ever.

I didn’t email my list for months, I simply did it because I saw other bloggers doing it and it looked “professional”. I was also 16 at the time. The first time I emailed my list, I saw quite a noticeable increase in traffic for that day! The more I emailed them, the more traffic my site got and in result, the more money my site made.

Make sure your regularly emailing your list, a minimum of once a week, if you don’t update your subscribers often, they will look else where for content!

Good luck! If you have any email marketing related questions, leave them in the comments below!

The post 5 Most Powerful Ways To Build an Email List Online appeared first on How To Make Money Online.

I’m really excited to share this with you guys, it’s my very first WordPress Plugin which has done wonders for 100’s of people already and it can do the same for you. I have heard from users that they have had increases in conversions from anywhere between 150% and 1100%! It’s called Popup Domination and in today’s post, I will be showing you around the Plugin and you will be able to see for yourself just how easy it is and the results you can get.

Most of you will know that email marketing is a big part of my income, without it I wouldn’t be where I am today. This is how it works: You get people to opt-in > Promote Something On ThankYou Page > Sell Affiliate Products in Autoresponder > Email List at Any Time Promotions and Updates! I personally believe that anyone who has a mailing list should be giving something away to entice people into signing up, in my case I created a 7 day free eCourse to creating your first profitable blog. I then set up an autoresponder in Aweber so that every day for 7 days they get lessons, then after that I switch to weekly and in between weeks I send out promotions.

Having a mailing list can be quite simply and it really is the biggest game changer you can have for your business, ask any guru or big internet entrepreneur and they will say the power is in the list and this is because they can keep sending back visitors time after time to their sites promoting new offers and content. Take a look at this post for example, over 75% of the people who will read this article will of read it because they are on my list. Now it’s time to not just create a list, but to super charge it so that you can play catch up and get a lot of subscribers from DAY 1!

If You Don’t Yet Know How Great Email Marketing Is, Check These Posts Out:

More Opt-ins, More Leads, More Sales – Email Marketing Made Easy

How To Grow Your Email List Fast!

Building Your Mailing List and Making Money From It

In case after that you are still not convinced, check this screenshot out, literally 2 months ago I had more traffic and was only getting around 15 opt-ins a day, now I’m in the 100’s!

If you are a regular reader of IncomeSup, you would know that we spend a lot of time working on our email marketing. Why? Because, it brings us so much traffic and makes us a lot of money.

When we first started trying to build our mailing list, we would get only a few opt-ins a day. Over time, it went up to around 25 new subscribers a day.

One day, we heard about how one of the biggest sites in our industry were using a popup and that it was by far the best technique they use to get subscribers.

So, we decided to add a popup to our site.

We started by looking for a WordPress plugin to do this for us, but quickly we found that there was no such plugin that would do what we wanted.

So we designed our own popup and got our developer to code it for us. That first day, we got over 100 new subscribers. Our conversion rate went up by over 500%!

So we went back to our developer and asked him to make it into a WordPress plugin that everyone could use. We called it PopUp Domination.

The week we launched, we sold over 500 copies.

That was back in 2010.

In 2016, after 6 years of being in business, we finally finished working on version 4, which is a web app.

Below, I share 20 of my favourite features:

20 Reasons Why PopUp Domination Is The Best In Industry

Email Themes

Collect email subscribers by using one of their many email popup designs. With dozens of different themes and every colour available, you can find a theme not only to convert well, but to perfectly match your current site design.

Redirect Themes

You can use these themes to redirect users to different pages on your site, or perhaps even an affiliate page. Consider this, you are reading this post and then as you go to leave, a popup appears, promoting this tool. From experience, this converts well!

Countdown Themes

Create a scarcity by showing countdowns. When a visitor knows they only have a set amount of time to decide, conversions go up.

Exit PopUps

Show the popup when visitors are going to leave your website. This works well because it gives you one more chance to convert them.

On Click PopUps

Show a popup when somebody clicks on an object, text, image or another website area. Great if you want to offer a free eBook or a coupon code in a blog post, in exchange for their email address.

PopUp Triggers

Trigger popups based on total time spent on the website, object mouse over, page scroll, on idle, page views or use query strings to target specific audiences.

A/B Testing

Split test your popups against each other, find the best converting popup for your page and boost your subscriber list.

Analytics

It’s important to see how well your popups are converting, so that you can see how you can improve. Stats include, highest converting pages, conversion rate, impressions and much more.

Super Fast

PopUp Domination host everything so your website won’t be slowed down and you can integrate it easily. This is one of the main reasons it’s not a WordPress plugin, because the service provided can be a lot better.

Responsive Themes

All designs are fully responsive, which means they will change in size depending on the device they are viewed on. You can display your popups on all devices or target, for example, only smartphone users.

Customizable Designs

You can change the colour and size of all our themes. You can even use custom HTML, CSS and JS!

Blank Theme HTML/CSS/JS

Good new for developers and designers, you can build custom designs and insert scripts.

Geographical Targeting

Show popups only to the countries you want to target. Make sure your popups appears only for the visitors you want to see it.

In case after that, you are still not convinced you should try yourself using the 14 DAY FREE TRIAL. Literally 2 months ago I had more traffic and was only getting around 15 opt-ins a day, now I’m in the 1000’s!

Popup Domination Results!

Just looking at forums, reviews, Twitter, Facebook and personal emails from buyers excites me so much because the results are incredible, this really will make a big difference to everyone who buys it, they will see a big difference in their bottom line. Make sure to visit Popup Domination and buy it today!

The post Popup Domination – How One Simple App Quadrupled My Email List appeared first on How To Make Money Online.